https://pxta.com/tags/google-ads/ Recent content in Google Ads on pxta.com Hugo en-us Sun, 25 Oct 2026 00:00:00 +0000 https://pxta.com/what-the-google-ads-conversion-tag-sends-including-enhanced-conversions/ Sun, 25 Oct 2026 00:00:00 +0000 https://pxta.com/what-the-google-ads-conversion-tag-sends-including-enhanced-conversions/ <p>The Google Ads conversion tag tells Google that an ad click turned into a sale, a sign-up or a lead. It&rsquo;s separate from Google Analytics, even when both are loaded by the same <code>gtag.js</code> script, and its requests go to different places: <code>googleadservices.com/pagead/conversion/</code>, <code>googleads.g.doubleclick.net/pagead/viewthroughconversion/</code>, and a few paths on <code>www.google.com</code> such as <code>/pagead/1p-conversion/</code> and <code>/ccm/collect</code>.</p> <p>PXTA knows all of those as one tracker, so a report lists &ldquo;Google Ads conversion tag&rdquo; once, whichever endpoint the site&rsquo;s setup happens to use.</p>